20+ Years of Legal Marketing Experience. From creation to placement. Local and National.

SDL Communications can handle all of your media creation, buying and placement needs for your legal marketing campaigns. The agency can also handle all invoicing and posting to make sure that you’re getting everything you paid for from media companies.

SDL has helped law firms of all sizes craft marketing plans that get results locally and nationally. With over 20 years of experience in the legal marketing world, SDL has the knowledge, resources and drive to craft your unique message and deliver to your target market on the media they consume. 

Founded by a television executive with more than 30 years of industry experience, SDL is based in Orlando, Florida with an additional office in Virginia.  

Sharon DeLuca


SDL Communications was founded by Sharon Deluca, a media and advertising veteran with 30 years of industry experience. Our integrated approach to media strategy, placement and creative development combines knowledge and experience to achieve results for our clients. Whether you need a television campaign or other media, national or local, we use proven techniques to help you grow your business.

Sharon has worked in all facets of broadcast television advertising to effectively develop and negotiate successful campaigns. Her sharp negotiating skills will ensure a higher return on your investment. Sharon built and grew the legal marketing agency, Practice Made Perfect, with John Morgan of Morgan and Morgan, one of the leading personal injury attorneys in the country. Beyond experience, she looks out for her clients’ best interest. While you are busy running your company, she is busy monitoring and analyzing the constantly changing marketplace. She moves quickly to adjust media programs to stay ahead of change. Take the guesswork of your marketing program and let her expertise guide you through the complicated world of advertising.

Cindi Hochard


With over 13 years in advertising media experience Cindi has assisted in radio & TV buying and has bought print throughout the US. In recent years, Cindi’s main focus has been in coordinating all media for SDL Communications, Inc. Her duties have including placing TV, radio and print buys and back-end monitoring of all schedules which includes invoicing & posting to assure clients media impressions are delivered as negotiated.

Cindi’s attention to detail is meticulous which translates into making certain our clients get the most value for every dollar spent. She has worked with SDL Communications for ten years. Cindi received a Bachelor’s of Arts Degree in Radio/TV from the University of Central Florida in Orlando, Florida

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